Our Story

In early 2015, Roy Steves and Shilo Jones knew that there was an opening in the market for a new kind of PPC agency, and there was proof of demand. They both had eCommerce experience, growing retail businesses by significant multiples during our tenures, and so branching into the vendor space would be a bit of a divergence from that path. However, they assumed that their retailer experience would give them an edge.

In September of 2015, Roy was the only full-time operator, and Shilo served as an advisor, mentor, and strategic cartographer. Growth was rapid, but fueled entirely by word of mouth, and without outside capital.

As the team expanded over the subsequent years, we broadened our scope to include SEO services, making StatBid a powerhouse for efficient Search Marketing, whether paid or organic. Our analytical firepower expanded, as well, with additional engineering and data science experts.

As of 2022, the team is up to about a dozen full time staff, supporting dozens of incredible clients, and efficiently managing tens of millions per year in ad spend.

Our business is built around a few core concepts:

1

We love to talk shop.

One of the most rewarding aspects of our careers is meeting up with other eCommerce professionals, and comparing notes on what worked, what didn't, and what was learned. StatBid was founded on the connections made at our favorite Ecommerce conferences, as a result!
2

We want to help, even outside our channel.

As an extension of the first, this allows our team to use our combined eCommerce experience to provide guidance and recommendations to clients who could benefit from it, and not just within Search Engine Marketing. After all, our team has members who are passionate about everything from attribution, to margin management, to inventory planning.
3

We want to work with the best, from anywhere.

While it wasn’t the norm at the time, our founders decided to build StatBid as an entirely remote team, from the beginning. While they had to relearn how to manage and develop teams, as their in-office experience wouldn't port directly, they would gained access to talent from across the country--and even the world. We now have team members working from Washington, Oregon, California, Ohio, New York, Pennsylvania, Mexico, and the Philippines.

Meet Our Team

As of 2021, the team is now a dozen full-time staff, including data science, account management, strategy, engineering, and analysis. We’re still improving daily, building businesses, and helping produce millions in incremental revenue for our clients.

Account Manager

Amy Sams

Director of Account Strategy

Andrew Flicker

Director of Data Science & Analytics

Jaret Keniston

Jason's Portrait
Director, SEO and Content Marketing

Jason Zimelman

Account Specialist

Jesus Barron

Account Specialist

Kent Jason Emmanuel Escala

Account Specialist

Marlyn Camte-Cadaweng

Data Scientist

Mike Jelley

Account Coordinator

Rebecca Dudley

Account Manager

Ron Reed

Co-Founder & CEO

Roy Steves

Co-Founder & COO/CFO

Shilo Jones

SEM Specialist

Stephen Mahlum

Account Manager

Amy Sams

Amy transitioned a fascination with science and communication into a career sharing understanding of tools and systems. She manages PPC accounts for e-commerce clients, ensuring systems behave and humans understand what the machines are doing. Amy’s time away from work is spent covered in mud at her wheel, enjoying nature, or nerding out with friends and family.

Director of Account Strategy

Andrew Flicker

Andrew started his career in eCommerce selling door knobs over the phone, and over more than a decade has helped to start or run more than 20 eCommerce sites, and served roles across marketing, content creation, team leadership, sales, pricing, and logistics. He brings his accumulated eCommerce experience to his role as our Director of Account Strategy, where he leads our amazing team of account managers. On his own time, he’s usually working on his chess game, crafting custom cocktails, or kayaking around New York state.

Director of Data Science & Analytics

Jaret Keniston

Jaret is a statistician (MS in Statistics) turned ecommerce data scientist who oversees the testing and measurement strategies at StatBid. He uses his background in data analysis and modeling to design reporting, bidding, and testing programs for StatBid’s clients, with a heightened focus on producing insights around attribution and incrementality. When he’s not wrapping his head around ecom data, he’s probably nerding out about baseball, music, or comedy podcasts.

Jason's Portrait

Director, SEO and Content Marketing

Jason Zimelman

Jason’s passion for writing and statistics materialized into a career in SEO. An agency veteran with experience leading SEO departments, his entrepreneurial mindset and industry relationships led him to StatBid to build out the agency’s SEO division. When he’s not optimizing websites, Jason is spending time with his family of 5 and 2 dogs and rooting for his Boston sports teams (and Tom Brady).

Account Specialist

Jesus Barron

Since first joining the Statbid family, Jesus has gained invaluable experience and knowledge to be able to face new challenges head on and learn how to be adaptable in an ever changing eCommerce environment. He has been fortunate to be able to learn & grow in his career path with the guidance from skillful co-workers at Statbid. Jesus lives in central Mexico with his wife and 3 small children, they are looking forward to building a home in the countryside in the near future.

Account Specialist

Kent Jason Emmanuel Escala

Kent studied Chemical Engineering but found his way into the virtual industry as an SEO support specialist for StatBid. He is passionate about his work, and he loves to explore and learn new things. In his free time, he usually plays video games and enjoys watching sitcoms (especially Friends).

Account Specialist

Marlyn Camte-Cadaweng

Marlyn is a nurse by profession but accidentally found her path working online 5 years ago and has never looked back. She is currently helping out a little bit with Google and Facebook Ads which opened a whole new world for her and enjoying the process of enriching her knowledge and learning more.

Data Scientist

Mike Jelley

Mike digs into data for Statbid, and has done so for a UK Govt Quango, youth orgs, ultra-competitive commercial environments and more. He has many interests including sci-fi/fantasy, THFC, writing hobby fiction, etc. Mike has a wife, a toddler, 2 dogs and 3 cats.

Account Coordinator

Rebecca Dudley

Rebecca is a multifaceted team member at StatBid, she works on a variety of tasks from account support to creative developments and writing content. Her background in market research has helped her find new ways to apply those skills to eCommerce. In her free time, Rebecca enjoys traveling and has been to 21 counties. She’s a food enthusiast who loves to cook and is an avid photographer.

Account Manager

Ron Reed

Ron has 20+ years of experience leading marketing and operations, including 15 years in digital marketing with diverse businesses and NPOs. He’s managed a broad range of search, social and email marketing, SEO, talent, and the development of numerous websites for a wide range of audiences. His experience – professional and personal – has yielded him a unique appreciation for the passion, critical thinking, and diversity of talent that it takes for organizations to succeed and make lasting positive impacts.

Co-Founder & CEO

Roy Steves

Roy studied computer graphics and animation, but found his stride in eCommerce as a web developer, and migrated to marketing through automation and analysis. Outside of StatBid, he’s a hiker, amateur astronomer, hobbyist sci-fi author, litter collector, and a huge fan of EdenProjects.org.

Co-Founder & COO/CFO

Shilo Jones

Shilo began his entrepreneurial career building a Web development company in the mid 90s and made the transition to e-commerce in 2001 where he helped grow companies in the sporting goods and home furnishings industries. Shilo has a passion for entrepreneurship and creating values-driven teams that love working together and are driven to continually improve.

SEM Specialist

Stephen Mahlum

Stephen gains satisfaction from helping to build businesses. In SEM, he focuses on understanding search intent, developing compelling messaging, and recommending landing page content.

Our Core Values

“The Seven Cs”

We believe that a company’s culture is an emergent property of its people, not something that can be decided and approved upon by a board, and then dictated to employees. As such, this isn’t the first version of the list, and may not be the last.

This edition is heavily inspired by Moz’s TAGFEE, with honorable mentions to Wheaton’s Law, and various entrepreneurial biographies we found influential. The result is something that learns from other material, but we feel represents who we are, and what we are building together.

Talk Shop with StatBid

Conscientious

Everyone is trying to make their businesses successful, and each has their own journey toward that goal. We must therefore maintain an empathetic foundation in our interactions, with our peers, partners, clients, industry, and world. We operate with respect and care, especially over disagreement, but also in the way we individually, or collectively as StatBid, deal with others.

Candid

We strive to be as transparent and honest as possible. Life’s opportunities increase proportionally to our willingness to have awkward conversations. While it’s easy to share victories, only through honest, candid assessment can we improve over time, and help others to do the same.

Collaborative

There’s a saying: “If you want to go quickly, go alone. If you want to go far, go together.” While it’s surprisingly difficult to trace to an original source, it sticks in the public consciousness for good reason–some things will call for the first approach, others the second. StatBid is in the business of going far, and that takes a team. Humans are such a successful species, in part, due to our ability to combine our talents and experience, and we embrace this opportunity.

Creative

Our industry changes far too quickly to allow any complacency. As a result, we must constantly be looking for new, innovative, and creative ways to approach challenges. Creativity demands the ability to step back, and find new perspectives on old limitations. We will rise to the challenge.

Clever

Not only should we try to be creative in our problem solving, but our solutions themselves should display elegance. We are energized by scrappy, innovative thinking, and our business will be guided in no small part by that approach. This will allow us to punch above our weight class, and out-maneuver potential risks and barriers.

Constructive

Everything we’ve built in the past can be improved upon. We are attached to our output, not our tools, and so we are always open to iterating on tools and processes, if it would improve the results. We will also provide candid suggestions to others who ask, and graciously consider suggestions that we receive. This philosophy allows us to build better things in the future.

Non-Conformist

The seventh of our Cs only barely starting with a “c” provides for the fact that creative solutions sometimes require abandoning preconceptions and past standards. Our industry changes quickly, and despite this, there are all kinds of baggage that accumulate along the way. To mitigate this, we will always be open to considering wildly alternative solutions. To paraphrase Tim Ferriss: “Most people walk down the street on their legs. Does that mean we I walk down the street on our hands? …Not usually, no.” But we also reject the idea that there is a single solution that works for every business, or at every stage of that business’s life, and it’s up to us to spot the difference.