If you've ever opened Google's product data specification, you know there are dozens of fields you could be filling in, and nobody has time for…
Andrew FlickerJuly 2, 2026
When Fixing Duplicate Meta Titles Makes the Problem Worse
When a site audit flags duplicate meta titles, most merchants treat it as a writing task: find the duplicates, update…
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Merchant Center is flagging missing GTINs. Or you want custom labels for campaign segmentation, a deeper product type tree, maybe a material attribute so your…
Andrew FlickerJuly 2, 2026
A batch of products gets disapproved for "inaccurate shipping costs." Or a shopper sees one total on Google, clicks through, and gets a different one…
Andrew FlickerJune 24, 2026
When a site audit flags duplicate meta titles, most merchants treat it as a writing task: find the duplicates, update the titles, check the box.…
Jeff McRitchieJune 24, 2026
When the daily spend in a mature Google Ads account jumps unexpectedly, or the month is on track to blow past its budget, panic might…
Andrew FlickerJune 18, 2026
Most Monday mornings start the same way. I log in and respond to our team's feedback in Officevibe. We have been running it for years,…
Shilo JonesJune 7, 2026
You've been running one or two generalist Google Ads campaigns for a while, maybe a Shopping campaign and a Search campaign, or a single Performance…
Andrew FlickerJune 7, 2026
Your strongest keyword is funding the rest of the campaign's mediocrity, and the reporting tells you everything is fine. Most merchants running Google Ads have…
Andrew FlickerJune 6, 2026
