Google Ads Management
We manage Google Ads accounts to a Cost of Sale target, not just a budget, combining structured account foundations, proper campaign setup, and a defined maintenance rhythm so nothing falls through the cracks.
What’s Included
Account Foundations
Reporting, naming conventions, and structure set up right from day one, so tracking and organization never become a bottleneck.
Campaign Setup
Search, Shopping, and Performance Max campaigns structured around how much control your account needs, plus a dedicated approach to branded search so it never competes with the rest of your account.
Ongoing Maintenance
Continuous optimization and monitoring that keeps the account healthy, not just something we check in on occasionally.
A Defined Rhythm
Work organized into a real schedule, annual, quarterly, monthly, and weekly, so nothing falls through the cracks.
Why It Matters
We don’t wait for a monthly report to catch a problem. Automated alerts flag abnormal cost spikes as they happen, and built-in safety margins catch pacing issues before they turn into real overspend.
CPC Spike (Critical)
Cost-per-click up 162% in 4 days. Flagged and corrected before it burned through budget.
Budget Efficiency
Campaign budget set 15x higher than actual spend. Right-sized the same week.
COS Drift
Cost of Sale trending 10% above target for 3 days straight. Caught before it became a monthly surprise.
Pacing Alert
Spend pacing 40% ahead of month-to-date target. Throttled before it blew the monthly budget.
Ready for a Google Ads Account That Works Harder?
We’ll audit your account structure, bidding, and campaign setup, and show you exactly what’s costing you performance.
Takes 2 minutes. No commitment.